Amazon's Black Friday sale is live – here's what I recommend buying as a deals expert

Amazon Black Friday Sale 2024

Amazon Black Friday deals — (Image credit: Future)

Amazon’s 2024 Black Friday sale is officially live. While we’re still over a week away from Black Friday (November 29), the retail giant is joining other retailers by launching its Black Friday sale today. That means you can shop record-low prices on Amazon’s best-selling products, including Apple devices, tablets, kitchen appliances, vacuums, TVs, and smart home gadgets.

• Shop Amazon’s full sale

As TechRadar’s deals editor, who’s been tracking Amazon Black Friday deals for seven years, I’ve gone through today’s sale and handpicked offers that I personally recommend. I selected the products based on price and popularity, with discounts you won’t find outside of holiday sales like Black Friday.

Finding good Black Friday deals from Amazon’s sale isn’t hard, as the retailer has thousands of offers from brands like Apple, Samsung, Dyson, Sony, Bissell, Keurig, and LG. It’s my job to find today’s stand-out Black Friday deals, which means every item in this guide will represent outstanding value.

Below, I’ve listed links to Amazon’s most popular sale categories, followed by my pick of the top Black Friday deals on OLED TVs, tablets, robot vacuums, coffee makers, and smart speakers. Remember that today’s offers are a part of Amazon’s official Black Friday sale, which means you won’t find better prices on Black Friday properly.