Major British brand reveals new headphones to take on Sony, Bose & Apple

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Major British brand reveals new headphones to take on Sony, Bose & Apple
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British brand Dyson has revealed its first-ever dedicated headphones product: the OnTrac, priced at £499 ($499/AU$799) from its 1 August on-sale date. 

With active noise-cancelling (ANC) and masses of battery life (55-hours per charge), these all-new headphones feature an interchangeable design system to swap earcup/earcaps colours and finishes.

When it comes to the best headphones there are dozens upon dozens of brands fighting it out to be the best. But a major British brand has just thrown its hat into the ring: Dyson, best known for its vacuum products, has revealed its all-new OnTrac over-ear headphones. 

That may not come as a total surprise, given the launch of the Dyson Zone – an unusual air-purification-plus-headphones combination – but the OnTrac focus on sound quality, longevity and personalisation with a number of standout features.